While it is no longer news, that Star Boy, Ayo
‘Wizkid’ Balogun, will not be headlining this year’s
edition of the annual Nigerian Breweries PLC
sponsored musical concert roadshow, Star Trek, the
main reason why the artiste was dropped has been
revealed.
Inside sources privy to how the recruitment and
negotiation of fee for artistes for the concert are
conducted said that the inability of the organisers
and WizKid’s managers to agree on performance
fee led to the musician’s absence from the oldest
musical concert in the country.
The source said that WizKid was offered N3 million
per show and allotted four shows which would
have seen him pocket a grand sum of N12 million
but his managers allegedly turned it down on
thegrounds that it was too small for the highflying
artiste. The original aim of turning the offer down
according to our source, “was to force the
organisers to increase the amount to N5 million per
show.
However, the marketing strategy backfired as
Nigerian Breweries’ management called the bluff of
the musician and his managers and replaced him
with two other musicians for less the amount
offered WizKid.” It was further revealed that when
it dawned on WizKid that the organisers were not
ready to add a dime to the N3 million offered him
per show, he ran back to the Iganmu, the
headquarters of the Lagos-based alcoholic drink
brewers, this time, through long time mentor,
Banky W. On getting there, Wizzy was told that he
had been replaced by two other artistes and should
try his luck next year.
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